Social Media and Brand Manager

Company Description Chromatique Salon is a contemporary salon located in Bellevue, WA, dedicated to providing high-quality hair and beauty services in a welcoming, inclusive environment. The team focuses on personalized, trend-forward styling and color services, supported by continuous education and professional development. Chromatique values strong client relationships, attention to detail, and a curated in-salon experience that reflects modern beauty and lifestyle trends. The salon emphasizes collaboration, creativity, and consistency to deliver exceptional service and maintain a strong local reputation.
Role Description The Social Media and Brand Manager is a full-time, on-site role based at Chromatique Salon in Bellevue, WA. This role is responsible for managing and growing the salon’s presence across social media platforms, including planning and creating content, capturing photo and video assets, writing engaging captions, and scheduling posts. The Social Media and Brand Manager will monitor performance metrics, respond to comments and messages, and collaborate with salon leadership to align content with promotions, services, and brand initiatives. Day-to-day tasks include developing a content calendar, coordinating with stylists to feature their work, maintaining brand consistency across all digital and print materials, and supporting local marketing efforts and events. The role also involves staying current on beauty and social media trends, proposing new ideas to increase engagement, and ensuring the brand voice is inclusive, professional, and authentic.
Qualifications
Strong skills in social media content creation and management, including photography, short-form video, and writing engaging posts.Experience developing and executing brand and marketing strategies, with an understanding of visual identity and tone of voice.Ability to analyze social media performance metrics, track campaigns, and adjust strategies based on data and insights.Comfort working on-site in a salon environment, coordinating with stylists and staff, and capturing real-time content during client-friendly hours.Excellent written and verbal communication skills, with strong attention to detail and grammar.Proficiency with social media platforms (Instagram, TikTok, Facebook, Pinterest) and scheduling or content management tools.Creative mindset with an eye for aesthetics, trends, and brand storytelling in the beauty or fashion space.Ability to manage multiple projects, meet deadlines, and work both independently and collaboratively.Prior experience in marketing, communications, or social media; experience in salon, beauty, or retail environments is a plus.Relevant education or training in marketing, communications, design, or a related field is beneficial but not required.